The Semi-Custom Brands Collection

styled & set

Polished brand identities for the interiors industry – curated foundations, customized for your business.

$2,800 CAD — Delivered in Two Weeks

Made With Care For:

The interior designer or homeware founder in their first few years – talented, growing, but held back by a visual presence that doesn't live up to your standards.

Styled & Set — Duelle Made's semi-custom brands collection — fills that space. You’ll get the caliber of branding you deserve – practical for the season of business you’re in, yet sophisticated and uncompromising in every detail.

Each semi-custom brand includes everything you need to confidently welcome premium clients into your world:

PRESENTATION IS EVERYTHING

WHAT’S STYLED & SET FOR YOU –

Fully Custom Logo Suite
Fully Custom Colour Palette
Typography Framework
Icon / Illustrated Element & Brand Pattern
2-3 Brand Mockups
Brand Style & Application Guide

Investment: $2,800 CAD

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Browse the Styled & Set collection, and reserve the semi-custom brand that best fits your vision and style.

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SELECT & PURCHASE

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Complete the brand questionnaire, which ensures every detail will reflect your business and aesthetic. Then, book your preferred customization day.

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SHARE YOUR DETAILS

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Before your customization day, Tia will reach out via email to clarify details and align on what’s to come for a seamless experience.

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PRE-DESIGN CHECK-IN

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Two weeks of thoughtful customization and (subtle) refinement is all it takes to give you a brand identity that feels completely yours.

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CUSTOMIZE & REFINE

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Receive your complete brand suite and Style & Application Guide, beautifully packaged and ready to use. 

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REVEAL-READY

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THE EXPERIENCE

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Shop the Collection

MADE FOR THE BUSINESS OF INTERIORS

ORCHARD HOUSE

$2,800 CAD

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STUDIO NIAH

$2,800 CAD

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STILL WATER

$2,800 CAD

A SPECIAL ADD-ON OFFER

Mini Brand Messaging with Woven Copy Studio

  • Refined brand positioning language
  • A signature tagline that captures your approach
  • Core messaging pillars for consistent storytelling
  • Mini founder and brand bios that connect with your ideal client
  • ChatGPT prompts to stay true to your messaging foundation when creating future content

Add on this mini brand messaging package and walk away with:

All the noteworthy details — now extended to your copy.

READ THE SEMI-CUSTOM BRANDS GUIDE

STILL DECIDING IF SEMI-CUSTOM IS FOR YOU?

Tia Hughes

Meet Your Designer

Tia's background spans graphic design, web design, and a deep love for interiors – developed through personal renovation projects and professional styling work. This combination allows her to approach branding with both strategic skill and an instinctive understanding of what resonates in the design world.

She's also a business owner and mom of three. So she's considerate of what it takes to build something meaningful while managing a full life. Styled & Set was born from conversations with designers and founders who needed a visual identity that matched their work, without the wait or overwhelm.

faqs

Common Questions

How long will it take?

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Semi-custom brand projects are accepted in the order they come in, ensuring each client receives the utmost care and attention. Once you purchase, you'll complete your brand questionnaire and schedule your customization day for the soonest available date that works for you. From that starting point, expect your completed brand within two weeks of your selected customization date. 

Are payment plans available?

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Due to the nature of this offering, payment in full is required upon booking to reserve your selection and timeline. All sales are final.

What can I change? What stays the same?

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The beauty of semi-custom is in the balance. The core design style and typography selections are set, making it possible to deliver a polished brand identity at a more accessible investment and timeline.

But we personalize both the colours and the brand name, adjusting the distance between words and letterforms so your logo and brand mark variations appear perfectly proportionate. 

Do I get revisions?

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One round of very minimal revisions is included in your purchase. This includes colour tweaks and small design refinements. Additional edits are available either hourly ($200 CAD/hour) or bundled in a Design Maintenance Session. 

Will my brand truly feel like mine?

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Absolutely. While the foundation comes from a curated collection, your brand will be customized to reflect your unique business, style, and story. With fully custom colour palettes, strategic layout choices, and the potential for custom mini brand messaging (an add-on service by Woven Copy), the result is all your own. 

Just like a well-designed home where others may have the same floor plan, the finishes and personal touches make it personal and true to you.

Are fonts included?

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Yes. Every font has been carefully selected and is fully licensed. This means you won’t have to worry about purchasing anything extra to carry out your brand identity. 

What if I need more outside the initial deliverables?

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Duelle Made would love to help! Additional design work – whether it's marketing collateral or website styling – can be added on through a Design Maintenance Session. Many clients return for ongoing support as their business grows, and it’s a pleasure to continue the partnership.

Duelle Made's Signature Services Are The Preferred Pairing When Your Brand Calls For Complete Customization.

FOR FULLY CUSTOM MADE