Offering a closer look into collaborative possibilities with Duelle Made

Pricing

VOL. 2024

CATALOG

Booking out your services with more of the people you want to serve

(05)

While your creative vision is undeniable, interior design and brand design are separate worlds. But similar to curating inviting spaces offline, crafting a coveted online presence involves many intricacies.

From the selection of colours that evoke emotions, to the typography that conveys personality, ligatures of a logo that accentuate your originality, and layers of a brand mark that offer versatility.

Navigating this elaborate landscape yourself can easily lead to moments of overthinking and complexity. With Duelle Made, you’re welcome to leave it all at the door.

It’s All In The Details.

WHEN BRINGING ORDER & INSPIRATION TO YOUR BUSINESS,

DO YOU HAVE THESE AMBITIONS IN MIND?

Making confident design decisions so you can feel at ease with your brand

(01)

Increasing the perceived worth of your expertise

(02)

Making a good first impression to position you as the obvious choice

(03)

Having more time to spend in the areas you do & love well

(04)

Duelle Made shares those desires for you. Let's build a brand to be adored for the long term.

Welcome. I’m very happy you’re here! 

You’ve graciously invited me into your personal (digital) space. Now it’s time for me to share a glimpse into mine. For as long as I can remember, I’ve been obsessed with the art of creating. Actually, one of my childhood hobbies involved painting murals on my bedroom walls. 

Duelle Made came from that enduring passion – to serve others like you in a deeper way as you live out your creative obsession. This business has been a source of inspiration and fulfillment for the past 7+ years, all while navigating the joys and challenges of raising a family.

Working alongside someone who comprehends the demanding nature of entrepreneurship within different seasons and situations – and on top of other titles you proudly hold – is invaluable. All the time and energy, the decision-making and fixating, and the occasional obstacles. We weren’t designed to do this alone. 

That’s why my mission is to function as a true collaborator and partner, encouraging and supporting you in creating and maintaining a strategic brand. You deserve to feel certain about the intentional steps you take. 

So, feel free to settle in and make yourself at home. I’m ready to stand in your corner. Looking forward to meeting you!

A Letter from Tia

FROM THE DESIGN DESK

select work

A Curated Collection of Brand Projects

SIGNATURE

Services

includes:

Custom Brand Identity

01 – THE FOUNDATION

$5,000 CAD

payment plans available

INVESTMENT BEGINS AT
  • Brand Colour Palette
  • Typography Selections
  • Brand Style Guide
  • Google Drive Folder of Organized Brand Assets
  • 1 Round of Revisions 

You’re planning the path ahead, and you want a distinct look to redefine your rhythm while leaving a lasting impression.

  • 30-minute Strategy Call
  • Brand Workbook
  • Essential Brand Strategy (Brand Vision, Audience, Keywords)
  • Moodboard
  • Primary & Secondary Logo
  • Brand Mark

This is for you if:

Layers of the Process — The Foundation

SETTING EXPECTATIONS

Day 05 | Delivery

Wrap for Reveal

Day 04 | Final Selections

Brand Colour Palette & Typography

Day 03 | Refinement

Finesse Your Primary Designs

Day 02 | Design

Brand Suite Creation

Day 01 | Creative Direction

Essential Brand Strategy
includes:

Custom Brand Identity & Website Styling

02 – THE full build

You seek harmony in every aspect – from your brand identity to a captivating digital home you can share with confidence. 

$8,000 CAD

payment plans available

INVESTMENT BEGINS AT
  • Consulting on Website Theme
  • Website Theme Install
  • Up to 6 Unique Pages
  • Mobile Responsive Design
  • 1 Round of Revisions for Both Brand Identity & Website 
  • Walkthrough Videos to Maintain & Update Your Site
  • 1 Week of Post-launch Support
This is for you if:
  • 30-minute Strategy Call
  • Brand Workbook
  • Essential Brand Strategy (Brand Vision, Audience, Keywords)
  • Moodboard
  • Primary & Secondary Logo
  • Brand Mark
  • Brand Colour Palette
  • Typography Selections
  • Brand Style Guide
  • Google Drive Folder of Organized Brand Assets

Layers of the Process — The Full Build

SETTING EXPECTATIONS

Week 03 | Website Styling

Ensure a Responsive Experience for Desktop & Mobile, Finesse Your Web Home, Wrap for Reveal

Week 02 | Website Planning

Establish Primary Needs, Select Template, Gather Necessary Resources, Customize Core Pages & Integrate Content

Week 01 | Branding

Essential Brand Strategy, Brand Suite Creation, Finesse Your Primary Designs, Brand Colour Palette & Typography, Wrap for Reveal
DESIGN TASKS CAN INCLUDE:
  • Welcome/Investment Canva Guide Template 
  • Social Media Canva Templates 
  • Email Canva Template
  • Branded Merchandise 

Design Maintenance Sessions

03 – THE BRAND UPKEEP

You want to go a step further to ensure everything is aligned – whether achieved through a one-time session or a series of collaborations. 

This is for you if:

$1,500 CAD

per session

INVESTMENT BEGINS AT
  • Print Collateral
  • Add-On Website Pages (such as a Short-Form Sales Page, Blog Page, Affiliate Shop, Portfolio Update, Podcast Page, Press Page, Instagram Links Page)
  • Showit/Shopify Website Maintenance & Updates

Layers of the Process — The Brand Upkeep

SETTING EXPECTATIONS

Together, we'll prioritize your design maintenance wish list to determine that the scope of your desired deliverables meets our single-day session capabilities. If needed, more than one session can be reserved to accomplish your project(s) in a unified way.

Kayla Daniels
Kayla Daniels Interiors

If you’re looking for someone who cares deeply about her clients, will go the distance to ensure every piece of your brand is perfect, and will set you up with guides and direction to help you keep everything consistent, I would absolutely recommend working with Tia.

“The work Tia has done now acts as the rock solid foundation for my business.”

FEEL MORE GROUNDED LIKE KAYLA

— Shannon Dryer, Business Coach

Caramels bonbon caramels soufflé tiramisu. Icing cheesecake pudding muffin shortbread cupcake chocolate muffin. Jelly gingerbread tiramisu caramels candy canes icing powder halvah bonbon. Tart cake ice cream chocolate cake pastry pie soufflé soufflé. Brownie pudding brownie sweet roll cookie chocolate bar dessert liquorice. Cake macaroon cake brownie marzipan bear claw. Dessert powder jelly beans topping carrot cake.

“Sonny took the dreamiest pictures! I can't stop crying! They are STUNNING!!

Here, you’ll find a commitment to doing things well. And that’s dependent on paying attention to the finer details of a project consequential to the whole brand. It’s an art. Everything that matters to you – and everything that makes up your business – matters at Duelle Made. 

When we make room for what we love, our creativity and energy can flourish. That’s why Duelle Made places an emphasis on supporting you, so you can put your focus into designing interiors (and an overall life) you’re proud of – alongside a brand that’s made to serve you well. 

Time-Conscious

Good things take focused time. Duelle Made’s services are delivered in an intensive format, helping to stay in a creative flow for you and your business. In this way, we have uninterrupted space to cultivate a connected relationship, leading to individualistic designs that are equal parts aesthetic and functional. 

Quality-Centered

Detail-Driven

Way—

DUELLE MADE

The

Here, you’ll find a commitment to doing things well. And that’s dependent on paying attention to the finer details of a project consequential to the whole brand. It’s an art. Everything that matters to you – and everything that makes up your business – matters at Duelle Made.

Quality-Centered

Good things take focused time. Duelle Made’s services are well thought out & delivered in a concentrated format, helping to maintain a highly creative flow for you and your business – from beginning to end. In this way, we have uninterrupted space to cultivate a connected relationship, leading to individual designs that are equal parts aesthetic, precise, and functional. 

Time-Conscious

Being mindful of time allows us to nurture our passions and energy. At Duelle Made, we prioritize supporting you in a way that respects your schedule, enabling you to put your energy into designing interiors (and a life) you’re proud of – alongside a brand that’s made to serve you well.

What’s next?

Questions

Common

When you’re ready, take a moment to complete the inquiry form. Depending on project availability and business fit, you’ll be invited to book a complimentary 30-minute consultation to discuss your branding needs. You can expect to receive a custom proposal and onboarding materials soon after. 

Do you offer payment plans?

Absolutely! Each project is broken into payment plans to (1) make the investment more manageable for you, and (2) keep the project moving. Your first payment is nonrefundable and required to reserve your spot in Duelle Made’s calendar. The remainder of your payments will be spread equally throughout the project – by date rather than milestones. Reach out for a custom proposal and payment plan today.

What isn’t included in the pricing?

Desktop & web font licenses, additional revision rounds, website template purchases, website hosting and subscriptions, custom development, third-party plugin fees, copywriting, SEO, brand photography/image licenses/image sourcing, print fees.

Do you have advice on how I can pull together personal website copy?

Yes! Copy and design are an obvious pairing, helping to thoughtfully produce custom words that eloquently express the visuals you’ve invested in while increasing your visibility online. With that, it’s highly recommended that you learn more about investing in an expert SEO copywriter, like Woven Copy Studio.

What website platforms do you use?

Showit for service-based interior designers and Shopify for home décor shops.

How do you communicate throughout every project?

Communication happens seamlessly through various channels, including: email for the day-to-day, Dubsado for filling out onboarding and offboarding forms, Zoom for virtual meetings, Adobe XD for brand design review, Markup for website review, and Google Drive for organizing assets and retrieving final files. We’ll cover all of this (and more) during the 30-minute strategy call.

James Gibb
Affinity Outdoor Living

Now that we have undergone the branding experience with [Duelle Made], our image is something I can be proud to show off. [...] The improvements to the website are such a step up to what we had been using. Trust the process and the creative ingenuity of Tia. 

“I feel more complete as a business owner in that our style and image is refined and consistent across all of the marketing assets that we use.”

FEEL A GREATER SENSE OF CONFIDENCE LIKE JAMES

— Shannon Dryer, Business Coach

Caramels bonbon caramels soufflé tiramisu. Icing cheesecake pudding muffin shortbread cupcake chocolate muffin. Jelly gingerbread tiramisu caramels candy canes icing powder halvah bonbon. Tart cake ice cream chocolate cake pastry pie soufflé soufflé. Brownie pudding brownie sweet roll cookie chocolate bar dessert liquorice. Cake macaroon cake brownie marzipan bear claw. Dessert powder jelly beans topping carrot cake.

“Sonny took the dreamiest pictures! I can't stop crying! They are STUNNING!!